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2009 Best Places for a Unique Salad
1. RUTABEGORZ

  • More than 25 salads on the menu and 12 homemade dressings.
  • All the salad dressings, as well as the mayonnaise, sour cream and milk, are low in fat.
  • Rutabegorz offers different $1 specials at each location each month. A special salsa or dip can be an appetizer or salad topping.
  • Go "green" even when the greens are gone. Containers are made from corn, take less energy to produce and decompose when thrown away.

Years in Orange County: 39.

Why they're No. 1: Though it started as a coffee shop in Fullerton in founder Paul Berkman's college days, Rutabegorz has evolved into one of the primary destinations for salad lovers. It boasts salads that include only green leaf lettuce and fresh spring mix, along with fresh, homemade salad dressings. But don't think you have be a hard-core leaf eater, because there are plenty of indulgent options. Try the Ultimate Salad - ham, salami, cheese, shrimp and avocado join the veggie brigade.

Claim to fame: Rutabegorz is best known for its fresh-focused recipes that tend toward vegetarian but can also include meats. The restaurant is based on good eating as an important part of good living.

Inside scoop: "The barbecue fiesta salad is at the moment my favorite, but the garlic chicken salad is most popular. The wonderful thing about working here is that the people who come in are just like you and I. The atmosphere is very casual, and the crew gets along." ? C.C. Hall, Tustin Rutabegorz

Fan favorite: "The Mediterranean salad is my favorite. The best thing is that they put in all these vegetables that they don't even list on their menu, and their salads are huge - they're about three times the size of a normal salad." - Linsey Bojorquez, Orange

Fun fact: Vegetables are probably never as fun as when in fondue, which is a "house favorite."

- Sarah Cole

 

2009 Best Vegetarian Food

2. RUTABEGORZ

  • Founded in Fullerton when the owners saved the location from demolition.
  • Uses no MSG.
  • Sells almost everything - pasta, salads, sandwiches, crepes, Mexican food - but does not have red meat.
  • Years in Orange County: 38.

Claim to fame: Big portions of healthful, tasty food are a staple at this restaurant. Rutabegorz began as a modest coffee shop but has expanded to encompass four locations and an array of delicious options. The enormous menu features 25 types of gigantic salads, including Mexican Caesar, vegetarian Cobb, Strawberry Summer Sensation, Garlic Chicken Salad and Apple Spinach Salad.

Inside scoop: "My favorite part would be the subcultures - seeing all the different type of cultures, not just a certain group of customers. It's really cool just with all the diversity." - Mike Jones, manager

Fan favorite: "The spinach salad - it's fresh, light, and tasty." - Isabel Sahagun, Santa Ana.

Fun fact: Founder Paul Berkman sold his VW bus in the early '70s to finance an espresso machine for his bohemian cafe in Fullerton, making him one of the first to popularize the drink in O.C. Today's menu is 21 pages long.

- Sarah Cole

Rutabegorz birthday special: April 14
April 13th, 2009 - Posted by Nancy Luna, Staff Writer

In honor of owner Paul Berkman's 60th birthday, all three Rutabegorz restaurants in Orange County will be offering a special deal on April 14.

Buy any dish on April 14, and you will get a free slice of cheesecake or carrot cake.  The restaurant, which specializes in healthy, freshly-prepared sandwiches and salads, has three O.C. locations.
 

The Ruta's lowdown: In 1970, Berkman, along with a few friends, cobbled together $4,000 to start a Bohemian cafe inside a 1920s-era Spanish colonial home in downtown Fullerton. They called it Rutabegorz, a funky take on the turnip-like rutabaga.

They started small, serving desserts, a few healthy sandwiches and cappuccino to customers who sat on old church folding chairs at tables made of telephone spool lines. It was commonplace for diners to spontaneously strum on a guitar or play on a piano nestled in the corner. Local  college English professors were known to hold poetry readings there, while the late-night crowd crammed the 25-person-capacity eatery to sip coffee after taking in a movie at the Fox.
Berkman is now the sole owner, and has since opened two other restaurants in Tustin and Orange.

Happy Birthday, Paul.
You're the best, Nancy

From the 15th Annual O.C. Register's "The Best Of Orange County - 2008" Vegetarian Restaurant

1. RUTABEGORZ
Fullerton, Orange, Tustin

Pamela Herrick has taken her friend, Susan LaFlamme, out for a birthday lunch, and it was easy to pick where the two would be going.

LaFlamme's favorite restaurant is Rutabegorz and the 69-year-old isn't even vegetarian.

"I almost always get a salad when I am here," LaFlamme said. "I'm not a vegetarian but I do like to have a lot of vegetables."

That is easy to do here, with the side selection of vegetarian items.

Big portions of healthy and tasty food have been a staple at this restaurant for 37 years. Owner Paul Berkman has taken his love of dining out and passed it on to his customers.

The menu is as big as the portions and has several vegetarian selections.

The restaurant offers eight vegetarian salads. There is a the vegetarian Cobb, which is lettuce, baby corn, egg, avocado and crumbled bleu cheese and served with Mediterranean dressing. Another is the Mexican Caesar salad, a combination of Romaine lettuce with tomatoes, cucumbers, feta cheese, tortilla chips and pepitas. It is served tossed with Mexican Caesar dressing.

The other salads with meat, can be ordered meatless and are just as tasty.

Some of the featured vegetarian entrees are peasant mushrooms and Mexican casserole. The Peasant Mushrooms are mushrooms stuffed with a vegetable medley, served on top of rice pilaf and topped with cheese. The other is the Mexican casserole, which is a Mexican-style casserole with rice, zucchini, olives, cilantro and mushrooms, topped with cheese, onions and tomatoes.

From the 15th Annual O.C. Register's "The Best Of Orange County - 2008" Place for a Unique Salad

2. RUTABEGORZ
Fullerton, Orange, Tustin

Iceberg lettuce is the sign of a weak salad, which is why you won't find it at any of these restaurants. The healthy restaurant offers green leaf lettuce and a fresh spring mix. The vegetables in the salads are the freshest possible.

There are 23 salads on the menu ranging from specialty salads to even more exotic creations. It is the other unique ingredients aside from lettuce that make these salads special. There are salads such as the Apple Spinach Salad and an "Italiano" which features garlic chicken and garbanzo beans.

Even traditional salads are given a twist. For example, the Chinese Chicken salad has crunchy noodles, while the Cobb Salad is served with baby corn mixed in.

Even the dinner salad is special. Called a Dala salad, it has lettuce, carrots, cucumbers, celery and tomatoes and is topped off with sunflower seeds.

The dressings are equally interesting. All homemade, they include a low-fat creamy herb, Dijon vinaigrette, Chinese style honey ginger and a fat-free raspberry vinaigrette. There are even curry and Thai dressings.

O.C.'s Best Vegetarian Dining
Fresh and tasty no-meat dining options, for those who don't care where the beef is.

 

A healthy bender: Ruta's for salad and wraps

Posted by Jen (more, please) Muir
May 9th, 2008, 6:33 pm

I'm officially ending a three-day Rutabegorz bender today.

In case you don't know, Ruta's is a local institution that's been around since the early 1970s when a group of hippies opened a coffee shop in downtown Fullerton, then successfully saved the building from demolition.

Since then, those hippies also have opened restaurants in Tustin and Orange and have expanded their offerings to include home cooked American favorites, vegetarian specialties and my favorites: gigantic salads that come in bowls bigger than my head.

It's with one of these salads ? the chicken avocado ? where my bender began Wednesday afternoon over lunch with an old friend in Orange.

My favorite thing about this salad ($10.45) is the half of an avocado sitting atop a heap of fresh vegetables and lettuce. I like to stir the salad around a little so that the avocado mixes with bits of shredded mozzarella and American cheese, then sticks onto pieces of lettuce, walnuts and tender chicken. The cauliflower and cucumber chunks are big and perfect for dipping separately in a side of homemade balsamic vinaigrette dressing.

My friend's favorite salad here is the Mexican Caesar ($9.75). It comes with Romaine lettuce, tomatoes, cucumbers, feta cheese, tortilla strips and pepitas (squash seeds). He slathers his in the homemade Caesar dressing.

I never put dressing on my salads at Ruta's because I like to save the left overs and can't stand soggy lettuce. And I can never finish more than half the bowl.

So I got a box for my leftovers and ate the second half of this chicken avocado for lunch on Thursday afternoon. (A tip: Eat all the avocado on day one because it will brown in the refrigerator).

Usually this is where my Ruta's salad cycle ends.

Except this time, my friend ordered a wrap instead of a salad. I had major food envy. So this afternoon when lunch time came around, I decided to go back and get a wrap of my own.

I chose the Turkey Avocado ($8.45): Fresh turkey, lettuce, tomatoes, avocados and crumbly blue cheese stuffed inside a whole wheat tortilla. This also comes with Medeterranean dressing, which tasted like Italian with an extra bite. I passed on the dressing ? the flavor of the blue cheese was strong enough.

This also came with a little pasta salad (with black olives!). Pretty good.

Ruta's has a huge menu, so I'm not trying to give an overview of it here. I like this place, though, because it's got a quaint atmosphere, serves fresh food and because it seems like everyone's got a story about it. If you've got one, share it here .

 

 

The Morning Read: A simple vision

By Nancy Luna
For The Orange County Register
Feb. 11, 2005

Paul Berkman walked a mile to his Fullerton restaurant each day in 1972.

A hippie and a health nut, Berkman's daily stroll seemed in keeping with his eccentric lifestyle. Little did his staff know it was a necessity.

The health department had cracked down on Berkman's Bohemian cafe in downtown Fullerton, ordering him to replace his dilapidated cappuccino machine or face closure. To buy a new one, he hawked his Volkswagen van for $2,600.

The investment seemed a ridiculous gamble back in a time before Starbucks made drinking java a daily habit. But for Berkman, it was part of a commitment to create an unusual haven for folks to mingle over a healthy meal.

It's a promise he's kept for 35 years.

About once a week, Berkman, 55, makes a daily run to each of his three bustling Rutabegorz restaurants to get a bit of face time with his managers. But mostly, he wants time to shuffle around the eateries he's built from scratch.

An Andy Warhol-like character with floppy hair and tinted eyewear, Berkman is as meticulous as a health inspector. During a morning trip to Fullerton, he spots something afoul before he even parks: It's mid-January, and the icicle Christmas lights are still hanging out front.

"Oh, he hasn't taken those lights down," he grumbles.

Berkman jumps out of his 1997 Honda Civic and scurries about the sidewalk collecting flattened Styrofoam cups, cigarette butts and other stray trash.

Dressed in baggy jeans, black leather slip-ons and an untucked blue Quiksilver shirt, Berkman exudes the style of his restaurants: Simple and comfortable.

"I don't want to see junk on the street," he says. "You want it to look nice."

The vision was always just that: a neat place to hangout.

It was 1970. Americans were deeply divided over issues from the Vietnam War to the sexual revolution. A bunch of long-haired hippies from Cal State Fullerton decided this little college town was lacking a place to debate current events.

So, the students, including the philosophy major Berkman, cobbled together $4,000 to start a Bohemian cafe inside a 1920s-era Spanish colonial home in downtown Fullerton.

They called it Rutabegorz, a funky take on the turnip-like rutabaga.

They started small, serving desserts, a few healthy sandwiches and cappuccino to customers who sat on old church folding chairs at tables made of telephone spool lines. It was commonplace for diners to spontaneously strum on a guitar or play on a piano nestled in the corner. Local English professors were known to hold poetry readings there, while the late-night crowd crammed the 25-person-capacity eatery to sip coffee after taking in a movie at the Fox.

"We were embraced because people were looking for new culture," Berkman recalls.

Berkman acted as cook, dishwasher and server. He spent hours in the kitchen perfecting dishes such as creamy smooth cockie leeky soup and the restaurant's now famous carrot cake - recipes inspired by his mom, who never used cans for cooking.

So immersed in the business, he never left and often spent the night on a couch. One day he awoke to a nightmare.

He and the other founders faced eviction in 1973 when then-Pacific Telephone Co. cut a deal to buy the property and raze Rutabegorz. A community outcry erupted as diners sought to save their beloved "Ruta's," its affectionate nickname.

"There were hundreds of people on our side," Berkman says.

The phone company eventually backed off, as did some of the original founders. Berkman emerged from the yearlong ordeal as the sole owner of Rutabegorz, giving him full authority to take on his next challenge: expansion.

Some businessowners run an operation because they're trying to make a living.

Others, like Berkman, do it because it is the only way they know how to live.

Rutabegorz is his baby. His life. Still, he never intended to raise a family of restaurants until he was asked to open a second one in Tustin in 1978.

"You could roll a bowling ball down the street, and you wouldn't hit anything," he says of Tustin's not-so-bustling downtown.

But Berkman had a soft spot for charming, historic towns and couldn't resist the challenge. In keeping with his "do-it-yourself" attitude, he secured a $100,000 loan to open the restaurant using his Fullerton home and his savings as collateral.

"People thought I was nuts," says Berkman, who, on the side, was still taking courses to get his bachelor's degree in business at Cal Poly Pomona.

For the first year, he hustled about town, using his gift of gab to talk up the restaurant among area merchants and residents. He handed them Ruta's classic booklet menu, which spews pages of salads, wraps and soups. Many told him a "veggie-style" restaurant turned them off, but he insisted Ruta's was about comfortable fresh food, not scary tofu.

The pitch seemed to work. He eventually got people in the door. And, like the Fullerton restaurant, the Tustin Rutabegorz soon became a daily habit for locals.

Berkman would go through the same steps again in 2001 when he opened a Rutabegorz in a turn-of-the-century bungalow in Old Towne Orange. (A third Rutabegorz in Irvine closed in 1999 because of lease problems.)

A man with few extravagances, Berkman says the three eateries have been successful enough to afford him a healthy nest egg and a few rental homes. Still, he views his success in other, non-monetary ways.

While other restaurants have come and gone in 35 years, Rutabegorz has managed to survive. It's become a homey haven for central Orange County diners who return to sit in the same seat where they had their first date or where they celebrated an academic degree. They come to see the same smiling faces of managers, busboys and servers - many of whom have been with Berkman for more than 20 years.

"It's the closest thing the county has to a 'Cheers,'" said Monica Estrada, a frequent Ruta's customer since 1991.

Back in Fullerton, Berkman ends his whirlwind visit by inspecting the suggestion box. He flips open the top and grabs two dollar-size pieces of paper. One is from a customer begging him to open another restaurant in Anaheim. Three is enough, he says.

The other note is more personal. It reads, "Hi, Paul." It's from a couple who sign their name and in parentheses, scribble this proud fact.

"Since 1974."

 

 

Congratulations Rutabegorz Restaurant 

By Carol H. Jordan
for
The Orange County Register
2003

This year marks the 25th anniversary of the popular restaurant, Rutabegorz, and we wish them well for the future. Owner Paul Berkman came to town in 1978 to establish a duplicate of his restaurant in Fullerton. He found one of Tustin's historic buildings? the Artz Building?in Old Town that offered the ambiance he was seeking.

The building was one of several constructed on the south side of Main Street, between El Camino Real (it was then D Street) and C Street. On the corner at El Camino Real was the Getty Store. Andrew Getty had been a partner of C.E. Utt until Utt left to try other endeavors. Getty hired a young man, Charles Artz, to clerk for him; Artz stayed on when Henry Romer bought the business.

Down the block, on the lower floor of the Columbus Tustin building, was Joseph Martin's store. He had occupied the building since 1903, but by 1909 he wanted to sell the business because of some health problems. His son, Claude, helped him in the store. Charles Artz wanted his own store and made a deal to buy Martin's business, but before the deal was completed, Martin was killed on his bicycle in a collision with a Big Red Car (streetcar) in Santa Ana. Claude Martin honored his father's deal. Artz hired Claude to clerk for him at $75 a month. Claude later bought in, becoming a quarter partner. Neighbor Sherman Stevens was a silent partner. Claude told the story of building the Artz store in his memoirs: "As I recall, it was 1914 that the Tustins built the new store building for Artz. There were two rooms in the front section, with a wide, arched doorway between. The west side was the grocery, and the east the dry goods and clothing. The pillars were concrete poured in wooden forms without any steel. The man poured the first one. The next day he took the forms off and the pillar fell down. He had no trouble with the others."

Charles Artz hung his sign on the new building,Charles O. Artz, General merchandise. He also built a house for his family in 1914. It still stands on the south side of Main Street, one house west of B Street. His daughter, Louise Artz Archbald wrote in her memoirs that she enjoyed visiting the store and recalled it as follows:

"The General Merchandise Store was good entertainment with all the barrels, tubs and bins. Everything was sold by the pound with each item weighed, sacked and tied with string. The groceries were on the C side of the building and the dry goods were in the other half. In a corner of the dry goods side, my father had his stool and desk for keeping his accounts of the charges and home deliveries. There were no adding machines, and it was fascinating to watch how quickly he could run down a column of figures.

The food stored in those barrels, tubs, and bins attracted bugs so the store had to be fumigated once or twice a year. The gas used was Cyanide. Unfortunately, one night while the store was being fumigated, a burglar broke in, but he did not get beyond the window. His body was found draped over the windowsill the next morning.

One of Claude Martin's jobs was to take orders for groceries and then deliver them. Most households charged the purchases, and then on Saturday the family would come into the store and settle the bill. Each child in the family would then receive a small bag of candy.

As you might imagine, the prices were somewhat different then. According to Claude, they never split nickels in pricing. Small cans of milk were five cents or six for a quarter. Canned corn, 3 for a quarter, better grades 10 cents straight. Pennies were used for buying stamps and postcards. Nearly everybody kept chickens, so they took eggs in trade at the same price for which they sold them, 15-20 cents a dozen. Butter was about 20 cents per pound."

Claude also recorded that they sold Levi Straus waist overalls, rivets and all, for 75 cents: a good chambray shirt was 50 cents, dress shirts 75 cents to $1.25. Their best work shoes sold for $4. Unfortunately if we were to go back to those prices, we would also have to go back to earning $75 a month.

Claude Martin left Tustin and the Artz General Merchandise Store in 1920. Charles Artz went out of business during the Great Depression. While the building was empty, it was used as a classroom while the Grammar School was being repaired after the 1933 Long Beach earthquake. I do not know whether or not the pillars had steel in them at the time of that earthquake, but building owner Bob Lindquist, has assured us that the pillars have steel in them now.

In the years since then there have been other business establishments in this building, including Steve Andert's Custom Upholstery, Mac's Refinishing shop, an antique store, John Manley's Tustin Village TV, and since 1978, Rutabegorz restaurant.

The restaurant, with its generous portions healthful cuisine, and historic ambiance, has become a popular eating place in Old Town. The building was placed on the National Register of Historic Places in 1994. Again, we offer our congratulations to Paul Berkman for his 25 successful years in Tustin.

 
 

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